How Does Product Photography Differ From Regular Photography?

The ultimate goal in product photography is to capture a realistic image of the item. This enables potential buyers to be able to get an idea of what the product is like.

High-quality product photography can:

  • Provide a visual on a product
  • Support the company brand
  • Increase sales
  • Enhance marketing efforts
  • Increase sales

Always include the following types of photos at a bare minimum:

  • Picture of the product from at least 3-5 different angles
  • Picture of the product packaging
  • Picture of the product accessories
  • Picture of the product with packaging and accessories

Product photography, tabletop, still life, catalog, and branded photography are all designed to illustrate your product in a way that your potential customers will find appealing. And, with more and more people shopping online, a good product photograph may be the difference between a sale and no sale!